CBC News – Technology & Science – Matrix codes link real world to virtual one


Vancouver’s Mobio Identity Systems has created a mobile payment app for the iPhone that uses QR Codes and links to a user’s credit card. Mobio codes have appeared in Joannie Rochette’s iheartmom video campaign for the University of Ottawa’s Heart Institute and on the seats at EverBank Field, home of the NFL’s Jacksonville Jaguars. Fans can order food to be delivered right to their seats by scanning the code.

And the European Union has passed a bill cracking down on counterfeit medicine that would label genuine drugs with matrix codes that could be scanned in pharmacies.

via CBC News – Technology & Science – Matrix codes link real world to virtual one.

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