QR Codes: A Dialogue Between Physical and Virtual Worlds | Ruff Haus Design Blog


What is a QR Code? It’s a two dimensional bar code that can store different kinds of information, such as your phone number, website address, or a specific URL. It looks like a jumbled up checkerboard-like pattern of shapes arranged in a square. QR stands for Quick Response. The code can be printed on pretty much anything, just like the standard barcodes we are used to seeing on products. QR Codes function as a physical hyperlink – a direct connection between the physical world and the virtual world (aka: internet). In a nutshell QR codes are uber-cool!

 

QR-Code-Anwendung

Image via Wikipedia

 

Often referred to as Mobile tagging, which is simply the process of providing data on a mobile device, commonly through the use of data or URL encoded in a two-dimensional barcode (QR Code), meant to be read and inputted using a camera phone. The QR Code is “scanned” using your mobile phone and free QR code software, which then decodes the image and directs you to the encoded content on the Web or adds the contact information to your address book. This means that customers can respond to your marketing campaign instantly!

via QR Codes: A Dialogue Between Physical and Virtual Worlds | Ruff Haus Design Blog.

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