Gillette will not renew Tiger Woods – Yahoo! News


Procter & Gamble Co’s Gillette brand will not renew its endorsement contract with golfer Tiger Woods, which ends on December 31, a company spokesman confirmed on Thursday.

 

Logo for Procter & Gamble. Source of the logo.

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The decision comes as the unit, which makes shaving gel, razors and other products, plans to phase out its Gillette champions marketing program in the first quarter of 2011, Gillette spokesman Michael Norton said. the news was reported first on USA Today’s “Game On!” blog.

via Gillette will not renew Tiger Woods – Yahoo! News.

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