Microsoft Fights Apple’s Attempt To Trademark ‘App Store’


Can an “app store” refer to any brand other than Apple? Microsoft thinks so.

Microsoft has motioned for a summary judgment to block Apple from trademarking the phrase “app store,” as it filed with the U.S. Patent and Trademark Office (USPTO) on July 17, 2008.

“An ‘app store’ is an ‘app store.’ Like ‘shoe store’ or ‘toy store,’ it is a generic term that is commonly used by companies, governments, and individuals that offer apps,” said Microsoft’s Russell Pangborn, Associate General Counsel of Trademarks. “The term ‘app store’ should continue to be available for use by all without fear of reprisal by Apple.”

via Microsoft Fights Apple’s Attempt To Trademark ‘App Store’ | News & Opinion | PCMag.com.

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